LOS ANGELES, CALIFORNIA: It’s only natural for celebrities to be associated with or kickstart a brand or a cause they feel close to. ‘Good Morning America’ star Michael Strahan echoes that sentiment with his personal line of clothing and grooming brand which he launched in 2022. The former NFL player has launched a line of skincare products designed for men. The range includes shaving lotion, face, and beard wash, as well as face and neck moisturizer.

To promote these products, Strahan is always looking for different avenues. And it turns out this time he’s found a men’s fashion influencer named Bobby McGuire whose steady audience gives Strahan’s products better visibility on social media platforms. This gives birth to the question of who Bobby McGuire truly is.

Who is Bobby McGuire?

Bobby McGuire is a personal style consultant hailing from Halifax, Oregon whose services are not limited by his location. The online personal styling consultant has been working in the men’s fashion industry for over 10 years and is also a products advisor at BMW/MINI Halifax with access to O’Regan’s Wholesale Direct full inventory. McGuire is a sales consultant and a style coach whose suave Instagram post makes him a worthy men’s fashion consultant.

Through his Instagram handle, ‘McGuire Style,’ he promotes and demonstrates various looks for all his followers who seem to diligently follow his daily fashion tips. McGuire offers small hacks for men’s dressing and also runs a blog through which he talks about different styles, accessories, clothing, shoes, and grooming techniques for his followers. While also playing his role as a sales consultant at a BMW dealership, McGuire manages his time to promote his brand and has amassed close to 8,000 followers on Instagram.

Michael Strahan’s clothing and grooming ventures

The 51-year-old ‘GMA’ host owns a clothing line called Men’s MSX which offers tailor-made suits, shirts, and other clothing. However, the buck doesn’t stop here. Strahan has a men’s grooming line which specifically offers a smart solution for sensitive skin. Strahan boasts about this brand as the first grooming product for men to feature 'Activated Silk' skin defense, which is made from natural silk instead of pesky harsh chemicals, to help sensitive skin feel smooth and healthy. Strahan actively promotes the products of his brand on Instagram and never shies from partnering or advertising the products through influencers.